Review a search opportunity
Check an export, investigate page overlap, then validate your sitemap.
Use your own inputs and keep periods, units and cost assumptions consistent. The steps provide an order to work through; results do not transfer automatically between tools.
Find queries worth examining
Export one date range from Search Console. Review queries with impressions and modest click-through rates. The fictional sample shows the expected format; it does not represent your traffic.
Open Search Console insights ↗Compare pages for the same query
Supply query/page pairs from the same period. Overlap is a prompt to review search intent and page purpose, rather than proof that one page should be deleted.
Open Search Console query overlap analyzer ↗Check the sitemap you plan to publish
Validate a sitemap export. If you split it, set the actual upload directory first. Review crawlability and canonical pages on the website separately, then upload and submit the files yourself.
Open Sitemap validator ↗